As a digital entrepreneur, I’ve spent countless hours juggling multiple tools for landing pages, email marketing, automation, and sales funnels.
Then I found Kartra—a platform that claims to do it all in one place. But does it actually deliver?
In this detailed Kartra review, I’ll share my personal experience, break down its features, compare pricing, and help you decide if it’s worth your investment.
What is Kartra?
Kartra is an all-in-one marketing platform designed to replace multiple software tools by providing everything you need to run an online business in one place.
Kartra is an all-inclusive internet business platform which helps you build, market, and run your business without needing multiple tools. It includes website and landing page builders, email marketing, sales funnels, membership sites, checkout systems, and automation—all in one place.
With Kartra, you can create and sell products, host online courses, manage leads, and automate marketing without hiring a tech team. The drag-and-drop editor makes it simple to design professional websites and landing pages. At the same time, the built-in email system lets you send newsletters, automate follow-ups, and segment your audience.
Kartra also helps businesses boost sales with features like one-click upsells, order bumps, and affiliate management. You can create entire sales funnels that guide visitors from landing on your site to making a purchase.
Security and hosting are handled for you, so you don’t need to worry about technical issues. Kartra also provides analytics and tracking, helping you gain insight into customer behaviour and boost your marketing efforts.
If you want a complete business solution without juggling multiple subscriptions, Kartra offers everything in one place to help you grow and automate your online business efficiently.
Instead of using separate tools like ClickFunnels for funnels, Mailchimp for email marketing, and Teachable for course hosting, Kartra lets you do it all under one dashboard.
Kartra Pricing Plans (Comparison Table)
Here’s a side-by-side comparison of Kartra’s pricing plans:
| Plan | Starter ($99/mo) | Growth ($189/mo) | Professional ($429/mo) |
|---|---|---|---|
| Best For | Beginners & small businesses | Growing businesses | Scaling enterprises |
| Billing | Billed annually (Save $240/year) | Billed annually (Save $456/year) | Billed annually (Save $1032/year) |
| Contacts | Up to 2,000 | Up to 12,500 | Up to 25,000 |
| Languages | 1 language | Unlimited languages | Unlimited languages |
| Domains | 1 domain | 3 domains | 5 domains |
| Team Members | 5 team members | 10 team members | 20 team members |
| Trial Option | ✅ Start Free Trial | ✅ Start Free Trial | ✅ Start Free Trial |
Who Should Use Kartra? (Real Use Cases)?
✔️ Coaches & Course Creators – Sell and manage online courses
✔️ Digital Marketers & Agencies – Automate email & sales funnels
✔️ E-commerce & SaaS Businesses – Build high-converting checkout pages
If you want an all-in-one platform that saves time and money, Kartra is worth considering.
Who is Kartra For?
- Solopreneurs & Coaches – Automate sales funnels and client interactions
- Course Creators & Membership Sites – Sell and manage online courses
- Marketing Agencies – Manage multiple clients from one dashboard
- E-commerce Businesses – Sell digital & physical products with checkout pages
Key Features of Kartra
1. Landing Page & Funnel Builder
A well-designed landing page can make or break your conversions. Kartra’s drag-and-drop page builder allows you to create high-converting pages without coding.
Key Benefits:
✔️ Dozens of customizable templates – No need to start from scratch.
✔️ A/B testing – Test different versions of your pages to discover which one performs best.
✔️ Responsive design – Pages look great on both mobile and desktop devices.
I tested Kartra’s page builder to create a lead magnet funnel. In under 20 minutes, I was able to set up a landing page, a thank-you page, and an automated email sequence! 🚀
2. Email Marketing & Automation
Kartra offers advanced email marketing features, setting it apart from basic tools by including automation capabilities that allow for personalized emails based on user behaviour.
Key Features:
✔️ Automated Email Sequences – Create lead nurturing campaigns effortlessly.
✔️ Advanced Tagging & Segmentation – Send personalized messages based on user actions.
✔️ Built-in A/B Testing – Optimize your email campaigns to achieve better performance.
For example, if a user abandons their checkout page, Kartra can automatically send an email reminder with a discount code to encourage conversion.
3. Membership Site Management
If you’re a course creator or coach, you will appreciate Kartra Memberships, which allow you to create and manage gated content with various membership levels.
What You Receive:
✔️ Various membership tiers – Provide options for free, basic, or VIP access
✔️ Drip content feature – Gradually release content to maintain member engagement
✔️ Custom branding – Ensure a consistent brand image without the need for external tools
I personally tested Kartra’s membership feature to host an online workshop. The setup was straightforward, and my students had no issues accessing the content.
4. Affiliate Management System
Want to grow your business without spending on ads? Kartra includes a built-in affiliate management system to track referrals and reward affiliates.
Key Features:
✔️ Custom affiliate commissions – Set payout percentages based on sales.
✔️ Affiliate tracking links and dashboards – Monitor your affiliates’ performance.
✔️ Automated payouts – No manual tracking is required.
Compared to third-party affiliate tools, Kartra’s integrated system saves time and effort.
5. Kartra Helpdesk & Customer Support
Unlike competitors, Kartra includes a built-in helpdesk with:
✔️ Live chat & ticketing system
✔️ Automated responses & canned replies
✔️ Comprehensive knowledge base
This feature is game-changing for businesses that handle customer inquiries. Instead of using Zendesk or Freshdesk, you can manage support directly inside Kartra!
Pros & Cons of Kartra
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Integrations & API:
Kartra offers a variety of integrations and APIs to connect with external services, improve its all-in-one platform capabilities.
Native Integrations:
- Payment Gateways: Kartra interacts with payment processors such as Stripe, PayPal, Authorize.Net, and Braintree to ensure smooth transactions.
- Email Gateways: Kartra offers email delivery via SendGrid, Mailgun, Elastic Email, and Postmark. Kartra also offers its own SMTP service, Kartra Mail, eliminating the requirement for third-party email services.
- SMS Gateways: To improve communication, Kartra works with Twilio, Plivo, and Nexmo for SMS marketing.
- Membership Platforms: Kartra’s native Memberships functionality supports content hosting and interacts with platforms like as Kajabi, aMember, Digital Access Pass, OptimizePress, S2Member, and Wishlist Member.
- Hub Connectors: Kartra integrates to Zapier, allowing it to integrate with a variety of different applications.
- Calendar Apps: Kartra Calendars are compatible with Google Calendar and interact with Google Meet and Zoom, making scheduling easier.
Custom Integrations:
For developers seeking tailored solutions, Kartra provides:
- APIs: Kartra supports both inbound and outgoing APIs, allowing you to integrate your Kartra account with custom back-end systems.
- IPN (Instant Payment Notification): When clients make purchases through Kartra Checkouts, Kartra may send real-time notifications to your application, which include complete customer and transaction information.
- Custom Apps: Developers can build custom applications or SaaS products that interact with Kartra and make them available to other customers via Kartra’s Custom App Program.
These integration capabilities enable users to customize and expand their Kartra experience, ensuring seamless operation with various tools and services.
Kartra Support: Get Help Anytime
Kartra provides support to help users use the platform effectively. Start by visiting the Kartra Help Center for quick start guides, account management tips, and detailed articles on features.
If you need personal help, submit a support ticket or use the live chat during available hours. To contact support, log in to your Kartra account and go to the Help Center. If you can’t log in, reset your password or use the “Can’t log in?” option for help.
FAQs
1. Can I try Kartra for free?
Yes! Kartra offers a 14-day trial for just $1.
2. Does Kartra integrate with other tools?
Yes! It integrates with Zapier, PayPal, Stripe, and more.
3. Is Kartra beginner-friendly?
It has a learning curve, but once you get the hang of it, it’s very user-friendly.
4. What is the refund policy for Kartra?
Kartra offers a 30-day money-back guarantee if you’re not satisfied.
Quick Links
Final Verdict: Is Kartra Worth It?
After using Kartra for several months, I can confidently say that it’s a powerful all-in-one marketing platform. If you’re tired of managing multiple tools, Kartra can simplify your workflow and boost your business’s efficiency.
Would I recommend it? Yes, but only if you plan to use multiple features. If you need a funnel builder, ClickFunnels may be a better option. But if you want a complete business solution, Kartra is the best choice.
